Main Article Content

Abstract

With the industrial revolution 4.0, the use of advanced technology based on artificial intelligence has begun to be implemented by business people in the tourism industry, especially in the hotel sector. Although it has many advantages, the use of Robots, AI, Service Automation (RAISA) also impacts employees, one of which is the fear of losing opportunities and job opportunities. Therefore, this study examines the relationship between awareness of the use of RAISA and perceptions of future career opportunities. This research focuses on Vocational High School (SMK) students because they are potential workers in this industry in the future. This study uses quantitative methods. 247 SMK students participated in this research by filling out a survey questionnaire that was distributed to them. This study found a positive and significant relationship between awareness of RAISA and perceptions of future career opportunities. The study results are expected to contribute to the literature in the field of human resource management.

Keywords

Perception of career opportunities use of technology robots and artificial intelligence

Article Details

How to Cite
Lestari, N. S., Rosman, D., & Levyta, F. (2021). Analysis of the Relationship between Technology Awareness and Career Opportunities in Metland Tourism Vocational High School Students. Kontigensi : Jurnal Ilmiah Manajemen, 9(2), 443-449. Retrieved from https://jurnal.dim-unpas.web.id/index.php/JIMK/article/view/188

References

  1. A.P, Z., Yuliniar, & G.A, J. (2019). Brand Switching Smartphone Lain Ke Smartphone Samsung. Jurnal Doktor Management (JDM), 2(2), 141 - 151.
  2. Ananeva, D. (2019). Artificial Intelligence as Disruptive Innovation in The Hotel Industry: Finnish Boutique and Lifestyle Hotels Perspective. Faculty of Social Sciences. Rovaniemi: University of Lapland.
  3. Berezina, K., Ciftci, O., & Cobanoglu, C. (2019). Robots, Artificial Intelligence, and Service Automation in Restaurants. In S. Ivanov, & C. Webster, Robots, Artificial Intelligence and Service Automation in Travel, Tourism, and Hospitality (pp. 185–219). West Yorkshire: ‎ Emerald Publishing.
  4. Bowen, J., & Morosan, C. (2018). Beware hospitality industry: the robots are coming. Worldwide Hospitality and Tourism Themes, 10(6), 726-733.
  5. Brougham, D., & Haar, J. (2018). Smart Technology, Artificial Intelligence, Robotics, and Algorithms (STARA): Employees’ perceptions of our future workplace. Journal of Management & Organization, 24(2), 239–257.
  6. Choi, Y., Choi, M., Oh, M., & Kim, S. (2020). Service robots in hotels: understanding the service quality perceptions of human-robot interaction. Journal of Hospitality Marketing & Management, 29(6), 1-23.
  7. Dengler, K., & Matthes, B. (2018). The impacts of digital transformation on the labour market: Substitution potentials of occupations in Germany. Technological Forecasting and Social Change, 137, 304-316.
  8. Frey, C., & Osborne, M. (2017). The future of employment: How susceptible are jobs to computerisation? Technological Forecasting and Social Change, 114, 254-280.
  9. Ivanov (a), S., & Webster, C. (2017). Adoption of robots, artificial intelligence and service automation by travel, tourism and hospitality companies – a cost-benefit analysis. International Scientific Conference “Contemporary tourism – traditions and innovations (pp. 1-9). California: Sofia University.
  10. Ivanov (b), S. (2019, October 28). Ultimate transformation: How will robots, artificial intelligence and service automation disrupt the tourism and hospitality industries? Retrieved from Next Tourism Generation Alliance: https://nexttourismgeneration.eu/ultimate-transformation-how-will-robots-artificial-intelligence-and-service-automation-disrupt-the-tourism-and-hospitality-industries/
  11. Ivkov, M., Bleši´c, I., Dudi´c, B., Bartáková, G. P., & Dudi´c, Z. (2020). Is Future ProfessionalsWilling to Implement Service Robots? Attitudes of Hospitality and Tourism Students towards Service Robotization. Electronics 2020, 9(9), 1-16.
  12. Kencana, P. N. (2019). Pengaruh Budaya Organisasi Dan Kepemimpinan Terhadap Kinerja Karyawan Pada Perusahaan One Robotics Education, Tangerang. Jurnal Ilmiah, Manajemen Sumber Daya Manusia (JENIUS), 3(1), 42-57.
  13. Kong, H., Yuan, Y., Baruch, Y., Bu, N., Jiang, X., & Wang, K. (2021). Influences of artificial intelligence (AI) awareness on career competency and job burnout. International Journal of Contemporary Hospitality Management, 33(2), 717-734.
  14. Kraimer, M., Seibert, S., Wayne, S., Liden, R., & Bravo, J. (2011 ). Antecedents and outcomes of organizational support for development: the critical role of career opportunities. Journal of Applied Psychology, 96(3), 485-500.
  15. Li, J., Bonn, M., & Ye, B. (2019). Hotel employee’s artificial intelligence and robotics awareness and its impact on turnover intention: The moderating roles of perceived organizational support and competitive psychological climate. Tourism Management, 73, 172–181.
  16. Lingmont, D., & Alexiou, A. (2020). The contingent effect of job automating technology awareness on perceived job insecurity: Exploring the moderating role of organizational culture. Technological Forecasting & Social Change, 161, 1-10.
  17. Makridakis, S. (2017). The forthcoming Artificial Intelligence (AI) revolution: Its impact on society and firms. Future, 90, 46-60.
  18. Masayuki, M. (2017). Who Are Afraid of Losing Their Jobs to Artificial Intelligence and Robots? Evidence from a survey. Japan: Research Institute of Economy, Trade and Industry (RIETI).
  19. Mbilini, S., Roux, D., & Parry, D. (2019). Does automation influence career decisions among South African students? Proceedings of the South African Institute of Computer Scientists and Information Technologists, 28, pp. 1–10. Skukuza.
  20. Nurjaya, Affandi, A., Ilham, D., Jasmani, & Sunarsi, D. (2021). Pengaruh Kompetensi Sumber Daya Manusia Dan Kemampuan Pemanfaatan Teknologi Terhadap Kinerja Aparatur Desa. Jurnal Ilmiah, Manajemen Sumber Daya Manusia (JENIUS), 4(3), 332-346.
  21. Prentice, C., Dominique-Ferreira, S., & Wang, X. (2020). The impact of artificial intelligence and employee service quality on customer satisfaction and loyalty. Journal of Hospitality Marketing & Management, 29(2), 739–756.
  22. Qin, J., Liu, Y., & Grosvenora, R. (2016). A Categorical Framework of Manufacturing for Industry 4.0 and Beyond. Procedia CIRP, 52, 173 – 178.
  23. Richardson, S. (2010). Tourism and Hospitality Students’ Perceptions of a Career in the Industry: A Comparison of Domestic (Australian) Students and International Students Studying in Australia. Journal of Hospitality and Tourism Management, 17(1), 1-11.
  24. Rozinah, S., & Meiriki, A. (2020). Pemanfaatan Digital Marketing Pada Usaha Mikto Kecil dan Menengah (UMKM) di Kota Tangerang Selatan. Jurnal Doktor Management (JDM), 2(2), 134 - 152.
  25. Rüßmann, M., Lorenz, M., Gerbert, P., Waldner,, M., Engel, P., Harnisch, M., & Justus, J. (2015, April 09). Industry 4.0: The Future of Productivity and Growth in Manufacturing Industries. (Boston Consulting Group) Retrieved August 01, 2021, from https://www.bcg.com/publications/2015/engineered_products_project_business_industry_4_future_productivity_growth_manufacturing_industries
  26. Schwab, K. (2017). Revolution Evolution. In The Fourth Industrial Revolution (p. 192). New York: Crown.
  27. Sills, S., & Song, C. (2002). “Innovations in Survey Research: An Application of Web‐Based Surveys. Social Science Computer Review, 20(1), 22‐30.
  28. Tung, V., & Law, R. (2017). The potential for tourism and hospitality experience research in human–robot interactions. International Journal of Contemporary Hospitality Management, 29(10), 2498-2513.
  29. Tuomi, A., Tussyadiah, I., & Stienmetz, J. (2020). Service Robots and the Changing Roles of Employees in Restaurants: A Cross Cultural Study. e-Review of Tourism Research (eRTR), 17(5), 662-673.
  30. Wahyani, W. (2020, September 15). Aset Penting Yang Wajib Dijaga Oleh Suatu Organisasi Maupun Perusahaan. Retrieved from INDONESIAN PRODUCTION AND OPERATIONS MANAGEMENT SOCIETY: https://www.ipomssurabaya.com/aset-penting-yang-wajib-dijaga-oleh-suatu-organisasi-maupun-perusahaan/
  31. Wakelin-Theron, N. (2021). Illustrating the Perception of Students Towards Autonomous Service Robots in the Tourism Industry: An Exploratory Study. Tourism and Hospitality Management, 27(2), 385-406.